![](https://static.wixstatic.com/media/353122_9783b080ea9e477192ba9470ecc7c068~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/353122_9783b080ea9e477192ba9470ecc7c068~mv2.jpg)
(The stocks mentioned in the blog are as per Analyst Ratings and Market Capitalization)
Nowadays, audiences of all ages and backgrounds consume media through different channels, including television, movies, animation, radio, music, VFX, gaming, outdoor advertising, digital ads, film entertainment, live events and print.
With higher incomes and changing lifestyles, there is a greater need for media and entertainment services in India. Furthermore, the Government of India has played a supportive role in fostering industry growth through various initiatives.
Media & Entertainment Industry in India - A Brief Overview
The Indian Media and Entertainment (M&E) industry is thriving and holds immense potential for the economy. It has been making remarkable progress due to various factors, including the widespread availability of fast and affordable internet. Unlike other markets, India's M&E industry stands out for its vast scale and rising Average Revenue Per User (ARPU), setting it apart as a global leader in digital adoption.
The Indian Government has implemented various initiatives to boost the media sector, including digitising cable distribution, increasing the FDI limit for cable and DTH platforms, and granting industry status to the film industry. The government has also established the Film Facilitation Office to streamline filming permissions and merged Film Media Units for better coordination. Additionally, plans are underway to develop an AVGC Centre for Excellence in collaboration with IIT Bombay.
India has emerged as a key player in the VFX sector, gaining recognition as a preferred content creator worldwide. Despite global challenges, the Indian M&E industry remains resilient and is positioned for robust growth, driven by surging consumer demand and improving advertising revenues. Moreover, experts anticipate that India’s Media & Entertainment industry will achieve a $100 billion valuation by 2030.
Comentários